Influencer marketing is an incredible way to build brand, gain trust in market and generate sales. There are many different influencer strategies to consider, but there are some best practise guidelines to always follow to ensure your brand is not only growing, but is also protected. Firefly create influencer strategies which can be self-managed inhouse and also have access to a large influencer database.
Influencers can be utilised across multiple platforms including Instagram as one of most popular choices, Youtube for video centric influencer marketing strategies and other channels such as email. By tapping into a trusted audience via an influencer, you are able to accelerate decision making with your product or service.