SEO RESELLER SERVICES
White label SEO services that generate serious results for your customers.
We are proud to be Google Premier Partners

How do our SEO reseller services work?
Outsourcing your SEO to us gives you a competitive advantage as you can leverage our award-winning team. We provide the SEO services and white labelled reporting, you send it to your client and show them the great results your getting.

Proven Results
Our SEO results are proven to drive positions, traffic and sales.

White Label SEO Reports
Our reports are white labelled with your brand, showcasing the great results we are getting for your customers.

We Make You More Money
A low-risk investment that can yield a high return for your customers, while making you money.

SEO Outsourcing
We are an SEO reseller company dedicated to providing top quality services, to help you generate serious results for your customers every single time. SEO outsourcing gives you a competitive advantage as you can leverage our in-house team of SEO experts to provide the best results for your clients, without the cost of building your own SEO team. Our SEO services include SEO audits, regular client meetings and reporting, and the top-quality content creation to optimise your client’s website and boost their online rankings.
Outsourcing your SEO work to Firefly Digital enables you to offer the best quality SEO services to your clients, without having to build up your own in-house SEO team. White label SEO is ideal for digital marketing agencies who have an established client base across other services such as social media marketing and Google ads campaigns, as it is likely your clients would also be interested in SEO.




White Label SEO Company
Firefly is a white label SEO company based in Auckland, New Zealand, although we have executed successful SEO campaigns throughout both New Zealand and Australia. We have an in-house team of SEO experts who provide the best white label SEO services and follow approved white hat SEO strategies. Your client relationships and our proven SEO expertise can form an ideal partnership, particularly where your company doesn’t have the resources to invest in your own SEO team and potentially risk mediocre results.


SEO Reseller Packages
Our reseller packages can be tailored to suit the needs of you and your clients. We are happy to work across one or many jobs and will work to provide optimal results every time. We are the only SEO agency to offer guaranteed results, which takes the stress off you and your clients. Our experts are experienced in building advanced SEO strategies which drive real results for clients. Contact us today to find out more about our SEO reseller services. With SEO reseller, you avoid the initial cost of setting up and maintaining an SEO team but reap all the benefits of having one. Check out our many success stories to find out more. Contact Firefly Digital today on 0800 347 335 for a free, no obligations quote and to discuss how we can help you deliver SEO to your clients.




How do I get started?
The first step is booking your free meeting with our team where we will find out if we are a good fit together.
After that, we’ve created an white label starter pack giving you everything you need to get started and selling SEO including, white labelled SEO contracts, SEO info pack, Our SEO price guide.
On top of this, we also invite you into our SEO slack channel where you have real-time access to our staff that are there to give you the information you need to win more business.


Types of partners we work with
There are a number of reasons why companies partner with Firefly for SEO. Our SEO white label service is for companies that know providing great SEO will benefit their clients, yet the risk to provide poor SEO services is too high. Some companies don’t have the time to go through the process of hiring, building and managing an internal SEO team, others are great at sales and want an awesome product to tap into.
The SEO landscape has changed drastically over the years, making it harder for companies to optimise a website with a focus on quality content. This means the barrier to entry is harder, and working with a reputable company like Firefly, having optimised 100’s of websites over the years is important. If you are a website company, IT company, digital marketing agency, business advisor or are in the B2B space and have a group of clients that would benefit from SEO, we want to talk.
- Web Agencies
- B2B Companies
- Digital Marketing Agencies
- Marketing Agencies
- Print Shops
- Business Advisors
- Associations
- Social Media Companies


Working in the background to make you look awesome
You have the client relationships and we have the deep SEO expertise and proven battle tested strategies. A great partnership for companies that don’t have the SEO resource, knowledge or don’t want to invest in a full SEO team and risk mediocre results.
If you are a company or agency that provides a complimentary service, not only can our SEO results help your customers make more money but they can also help you create a longer term working relationship with the client. Firefly offer competitive rates, where you can also apply your own margins on top so you are highly profitable.


Why is Firefly the best SEO reseller service?

Smooth Onboarding
We assign a dedicated account manager, and help with new customers and support.
WhiteLabel Reports
Our reports are 100% white labeled, with your logo and custom commentary every month.
Healthy Profit
We give you a hefty discount, you then apply a margin on top, generating a healthy profit.
Local Writers
We use writers in New Zealand and Australia, so our SEO content is localised.
15+ Team
With over 15 team members based in NZ and Australia, our local team know how to make SEO work.
The Best Tools
We spend thousands of dollars per month on the best SEO tools in the market so you don’t have to.
Monthly Meetings
We hold monthly meetings, sharing all campaign results, thoughts and the plan.
Strictly Confidential
We can work behind the scenes, or in collaboration with you. The choice is yours.
Recurring Revenue
Create a healthy recurring revenue stream and create “stickier” client relationships.
Whitehat Only
We only use whitehat SEO practises to ensure our results stand the test of time and get results.
Earn Prizes
With our SEO partner programme, earn prizes, increase your discount and get invited to exclusive training sessions and networking events.
Sales Tool-kit
We’ve created a sales ready tool-kit including white-label contracts and collateral you can use to get selling quickly.

Get access to our Firefly Partner Program
Level up your partnership! Our Firefly partner programme is designed to reward you with higher discounts and you can earn great prizes when you win more business. You also get invited to exclusive training sessions and networking events.
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SEO has changed
With recent algorithm updates, SEO is getting harder and harder by the day. Long-gone are the days where you could simply add some keywords to a page, point some links to the website and see it rank.
This means SEO agencies that have cut corners and haven’t invested in themselves are slowly fading away, but great SEO companies like Firefly have to invest quality time and talent to achieve results. SEO has certainly focussed more on quality and authentic content.
According to Search engine land, longer content (1,000+ words) tends to help websites show up in search results. Forbes indicates that an average of 600-700 words per page is optimal for SEO.
Google loves content with information, facts, and references to established authority sites. There are over 200 known ranking signals that all impact the position of a website on Google, which means you need a team that is committed to staying at the forefront of this search behaviour.




In-house SEO is pricey
To conduct great SEO, you need a combination of expertise. Typically you would need a SEO specialist who can undertake technical SEO, You may need a developer for any CMS changes, you need a copywriter for great content. According to pay scale, an SEO manager in New Zealand can cost $45k – $102k and that’s only one staff member.
Our SEO clients at Firefly typically have at least 3-4 different specialists working together to undertake the full SEO campaign. The FTE equivalent is considerably more, with one SEO specialist, an SEO manager and a copywriter you are
looking at close to $250,000 per annum, not to mention the investment required in tools, servers and other subscriptions required. To be profitable you need a lot of business, and still there is no guarantee that the work you do will be great. That’s why working with an agency with a proven track-record makes a lot of sense for many that work with us.


Frequently Asked Questions:
SEO Reseller

Why Outsource SEO?
Outsourcing SEO work can have many advantages. You can rely on our experienced team of SEO specialists to provide SEO work that follows best practices, while focusing your attention on other aspects of your client’s campaign. Employing a reseller agency helps you to avoid the added time, cost, and stress of building and maintaining a SEO team from scratch. You can rest easy knowing that your client’s SEO needs are being taken care of by experienced and capable experts.
How much do our SEO reseller services cost?
SEO pricing varies depending on many factors such as the type of client, industry competitiveness, and how their website currently ranks against the competition. Whatever your client needs, Firefly offers high quality SEO at competitive rates, so you can offer SEO to your client for a reasonable rate even after adding your margin on top of our services.




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