---
title: Firefly - Award-Winning Digital Marketing Agency NZ
description: Firefly Digital is a results-driven digital marketing agency helping businesses grow with expert SEO, PPC & web design solutions.
---
[ 0800 347 335](tel:0800347335)
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[](https://www.fireflydigital.co.nz/)
- [SEO](https://www.fireflydigital.co.nz/seo-services)
- [Google Ads](https://www.fireflydigital.co.nz/google-adwords)
- [Social Ads](https://www.fireflydigital.co.nz/social-media-marketing)
- [Case Studies](https://blog.fireflydigital.co.nz/case_studies_blog)
- [Blog](https://blog.fireflydigital.co.nz/en/firefly_blog)
- [About](https://www.fireflydigital.co.nz/about)
- [Get in touch](https://www.fireflydigital.co.nz/contact)
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# The digital marketing agency that drives sales.
Part of Zib Digital Group, Firefly is dedicated to unlocking explosive growth for ambitious businesses. Book a FREE 30-minute strategy session with our local team to find out for yourself.
[](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/redirect?encryptedPayload=AVxigLIkopU909duyzAfe0tPwExeItTqaJpTUDBHUWyvRnnsnyng8q0F2ilqeH%2FndgResx%2FuydUoK%2FxAbCV5harXRv%2FHtZPoCbHpCLbZQF354txJBEWnu1l%2FPN9zPVRwhblz30Y0TdcZ3sJr1Th%2B8xFs3kEAS2qcGgFTkNklrhf2U1j7oV32nKl7GVrrTws%3D&webInteractiveContentId=177015215700&portalId=7013772)
###### “We've seen a huge boost in our SEO and online traffic.”
We switched over to Zib Digital in 2021 after working with another digital company. Since then, we've seen a huge boost in our SEO and online traffic. Katie, Gina and the Zip team are true professionals and are fantastic to work with.
###### Rebecca Cooke**Harcourts **
###### “Their attention to detail is second to none”
Such a friendly and knowledgable team! We love working with Zib, and they make our lives so much easier at Joe's Garage. Their attention to detail is second to none, and always are ready and waiting to assist wherever need be! Thanks team, a real pleasure to work with you.
###### Lucy Whelan**Joes Garage**
###### "They have a great understanding of our business and provide really clear and timely communications and reporting”
Have worked with Zib to support our AdWords and SEO strategy as well as setup of our latest website design. They have a great understanding of our business and provide really clear and timely communications and reporting. wouldn’t hesitate to recommend the Zib team to others!
###### Kyla Scholes**Link Business**
###### “Goes above and beyond to help out with many different areas of digital.”
We've worked with Zib Digital for a few years now, on SEO, Google Ads and Meta Ads for our business. Their service is excellent, our account manager is super onto it and goes above and beyond to help out with many different areas of digital. I would definitely recommend working with Zib Digital.
###### Grace Kreft**Angel Delivery**
###### “At the forefront of digital marketing”
Been with Firefly from the start (2014), they are at the forefront of digital marketing, they listen and help provide a great service.
###### Debbie Gordon**Elite Trailers**
###### "The return on investment has been well worth it"
VAST has been working with Zib for over 2 years and we are very impressed with their communication and the results. We have taken on their recommendations and have seen an upturn in online enquires. The return on investment has been well worth it and we have already recommended Zib to others.
###### Ivana Moreton**Vast Billboards**
###### “The ZIB team provide an incredible service!”
Our website rankings have increased dramatically. Translating into more direct bookings. The service they give is also outstanding. With a super easy to read Dashboard which they go through with me monthly and explain anything I don't quite understand. I can't recommend them enough!
###### Bridget Murphy**Luxury Stays QT**
###### “They are experts in their fields and offer immense value”
All members of the team we deal with are friendly, professional, go above and beyond and have so much enthusiasm for what they do and for our business. We have seen a direct increase in our brand awareness and qualified enquiry from these efforts and are looking forward to continuing to work with such a dynamic team!
###### Deb Swanson**Classic Builders **
## Our digital marketing services
At Firefly Digital, we offer a full suite of digital marketing services for clients across New Zealand.
## SEO
A team of over 60 SEO specialists provides the expertise and people power to implement strategies that deliver results.
[ Learn more ](https://www.fireflydigital.co.nz/seo-services)
## Google Ads
Grow your sales fast with a laser focussed Google Ads campaign that's profitable and is well optimised for driving conversions.
[ Learn more ](https://www.fireflydigital.co.nz/google-adwords)
## Social Media
Build your brand and your pipeline with our high impact social media ad campaigns across Facebook, Instagram and TikTok.
Learn more
### Get a free quote, call us today on 0800 347 335
#### Luke Winny
**Growth Specialist**
[+64 22 390 5419](tel:+64223905419)
Stanway Business Park,
Tower 2, 646 Great South Road
Ellerslie, Auckland 1051
#### Katie McAleese
**Growth Specialist**
[+64 272 757 059](tel:+64272757059)
1/585 Wairakei Road, Burnside,
Christchurch, 8053
## Trusted by the best
## Work with an award winning agency
#1 fastest growing technology company in New Zealand on the Deloitte Fast 500. #29 fastest growing company in New Zealand on the Deloitte Fast 500.
[ Get A Free Quote ](https://www.fireflydigital.co.nz/contact)
###### Why choose Firefly
Work with an agency that works as hard to earn your trust as they do to earn you results.
##### Transparent pricing
We offer fixed management fees for our services. You pay platforms like Google and Facebook directly, and we act as your trusted advisor to achieve your goals.
##### Local, expert team
We have a local team that are masters at their craft, working from our offices in New Zealand, supported by a global team of digital specialists.
##### Reporting dashboards
Real-time reporting dashboards that pull through all of your important business metrics and digital marketing performance in one place.
##### Proven track record
We have worked with 700+ companies across multiple countries, generating in excess of 400 million worth of leads and sales for our customers.
##### Quarterly & monthly reviews
Regular review and strategy meetings to ensure your business in our track, and we are taking you on a journey of growth.
##### Scheduled meetings
Work with our specialists directly to get real-time feedback and suggestions for your business. On the phone, on Google Meets or in person at our office.
## Choose how we work together
Let our team handle all of your digital marketing needs, or have us work with your internal team. You choose the style of engagement.
Most popular
### Ongoing growth management
A fully managed solution, We'll look after all digital marketing and report directly to you.
### One off setup
We’ll build you a high performing engine and give you the tools and account structure so you can run it by yourself.
### Ongoing consulting
We'll work with your marketing team to give you step-by-step instructions on what to do and when to do it.
### One time audit
We can audit your existing digital marketing and give you an honest review on what's working, what's not and how you can get to the next level.
[ Enquire to Learn More ](https://www.fireflydigital.co.nz/contact)
X
## We don’t play favourites. We work with channels that best suit your business…
We are a performance digital marketing agency which is completely channel agnostic. There are no hidden agendas, we simply reverse engineer your clients attention and help create a winning strategy around the digital channels that are going to best serve your goals.
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## …platforms that will increase your performance and sales…
We work across multiple platforms, that we have tested over the years to ensure they drive performance and business outcomes for our clients.
## …and partner with the right companies to reach your audience.
We foster deep relationships with partners that matter. Having partnerships with some of the biggest publishers and brands in the world gives our clients an advantage with BETA testing with the latest tools, features and data available to you.
Get A Free Quote
.png)
We're the talk of the town
## Frequently Asked Questions
- All
- SEO
- Google Ads
- Social Media
- Digital Agency
## Frequently Asked Questions
- All
- SEO
- Google Ads
- Social Media
- Digital Agency
#### How much does it cost to work with a digital marketing agency?
When working with a digital agency, your budget typically breaks down into two parts: **ad spend** and **agency fees**.
**1. Ad Spend (Google, Meta, etc.)**
This is the budget paid directly to platforms like Google and Facebook to run your ads. To estimate how much you need, work backwards from your goals—consider your desired number of leads or sales, typical conversion rates, and average cost per click. A good agency will help you calculate this based on data and benchmarks.
**2. Agency Fees**
Agencies charge in different ways: fixed fees, percentage of ad spend, performance-based pricing, or media markups.
At Firefly, we offer **a fixed monthly management fee** for our services. You pay Google and Meta directly using your own credit card, giving full transparency. We then charge separately for our strategy, time, and expertise—ensuring our only goal is delivering results, not inflating your spend.
#### Why should I hire a Digital Marketing Agency?
Hiring a digital marketing agency like Firefly gives your business a real performance edge. Our team is made up of seasoned specialists—not generalists or juniors—so you’re working with people who know exactly how to drive results. We use proven strategies, smart systems, and the right tools to get the most out of your marketing.
Many businesses also come to us for time and focus. If you’re still managing your own campaigns, it’s likely pulling you away from what you do best. We take care of the heavy lifting so you can stay focused on growing your business.
#### How does your fee structure work?
Firefly charges a fixed monthly fee based on your campaign’s scope. You pay Google, Facebook, or LinkedIn directly via credit card, and we act as your trusted advisor on recommended ad spend.
This transparent model means no hidden markups—we only suggest increasing spend if it’s likely to drive better results. Our productised pricing makes it easy to scale and add services as you grow. Let us know if you'd like to see our pricing.
#### Why should I choose Firefly as my SEO agency?
At Firefly, SEO is handled by seasoned specialists—not generalists—with a track record of optimising over 1,000 websites. We follow industry best practices, use leading SEO tools, and operate with proven systems to give your business a real edge. Our focus is on driving long-term, sustainable growth that puts you ahead of the competition.
#### How many keywords will we target in my SEO campaign?
Through our seo audit and onboarding process, we will carry out onpage and keyword research to find opportunities that will increase traffic, conversions and sales for your business. We select keywords that have a mixture of high search volume, high commercial intent and also mix in long-tail keyword selections that your competitors may have slept on. The mixture of keywords that we use is largely dependent on your budget, time-frame and industry we are operating in. Through our consultative approach, we will guide you through and recommend the best options for your business.
#### How long does it take to start seeing results?
The first step to seeing results is creating the plan, and analysing your current search engine results and traffic analysis. Once we have a good understanding of where we are working from, and how your website currently ranks, it’s now time to get to work. Google suggests SEO should take anywhere from 4-12 months, and our clients see results typically from month 3-6. We of course usually see some quick wins at the beginning, start ranking you for keywords and increase your traffic. However SEO is a long-term strategy that when done properly, can explode your leads and sales. We can increase your website traffic and conversions, and then keep you there.
#### What tools and technology does your team use?
Our team use a variety of world known tools including Ahrefs, MOZ, Google analytics, Google webmaster tools, SEMrush and many more.
#### What types of Google advertising are available?
Google Ads offers much more than just Search campaigns. Depending on your goals, we can also run Shopping ads to showcase your products, Display Network banner ads for broad brand visibility, and YouTube video or banner ads to engage audiences through rich media. With the right mix, you can connect with your ideal customers wherever they are online.
#### Why do I need a Google Ads agency to manage my account?
A high-performing digital agency should deliver results that more than justify your investment. At Firefly, we focus on outcomes—leads, conversions, and sales—not just clicks. Our Google Ads campaigns follow global best practices, are closely monitored, and continuously optimised to maximise your ROAS (return on ad spend).
#### How long does it take to see results from Google Ads?
Most campaigns start generating traffic right away, but it can take 1–3 months to see consistent results as data is gathered and optimisations are made. Long-term performance improves as targeting, creative, and bidding are refined.
#### How much should I spend on Google Ads each month?
Your budget depends on your goals, industry, and competition. We recommend starting with a budget that allows for meaningful data collection—often $750+ per month—and scaling based on performance. Firefly can help you model this out based on your desired leads or sales.
#### I don't use Facebook, why should my business?
With over 3.5 million users in New Zealand and more than 17 million in Australia, Facebook remains one of the most powerful digital advertising platforms. Its advanced targeting capabilities allow you to reach the right audience at the right time with the right message and offer. When managed strategically, Facebook advertising can drive high-quality traffic and deliver measurable results for your business.
#### How do you track and measure results from a Facebook or LinkedIn campaign?
Firefly installs the Meta (Facebook) Pixel on your website to accurately track user behaviour. This small piece of code links actions on your site—like form submissions or purchases—back to your Facebook ads. It helps us understand which campaigns are driving real results. Over time, as the pixel gathers more data, our campaigns become smarter, optimising towards users who are more likely to take action and convert.
#### Why should I do Facebook marketing over traditional marketing?
Facebook advertising allows you target your ideal customer persona by tapping into its vast data pool of users, interests and activity on the platform. This means you can advertise to specific interests, age, gender, device and hundreds of other targeting techniques anywhere in the world. Because you have the power to be so specific in your marketing, you can tailor your messaging to hype niche audiences to see great results that are contextual. Compared to traditional marketing which takes a one size fits all approach and creates one message to speak to all potential users.
#### How much does it cost to work with a digital marketing agency?
When working with a digital agency, your budget typically breaks down into two parts: **ad spend** and **agency fees**.
**1. Ad Spend (Google, Meta, etc.)**
This is the budget paid directly to platforms like Google and Facebook to run your ads. To estimate how much you need, work backwards from your goals—consider your desired number of leads or sales, typical conversion rates, and average cost per click. A good agency will help you calculate this based on data and benchmarks.
**2. Agency Fees**
Agencies charge in different ways: fixed fees, percentage of ad spend, performance-based pricing, or media markups.
At Firefly, we offer **a fixed monthly management fee** for our services. You pay Google and Meta directly using your own credit card, giving full transparency. We then charge separately for our strategy, time, and expertise—ensuring our only goal is delivering results, not inflating your spend.
#### Why should I hire a Digital Marketing Agency?
Hiring a digital marketing agency like Firefly gives your business a real performance edge. Our team is made up of seasoned specialists—not generalists or juniors—so you’re working with people who know exactly how to drive results. We use proven strategies, smart systems, and the right tools to get the most out of your marketing.
Many businesses also come to us for time and focus. If you’re still managing your own campaigns, it’s likely pulling you away from what you do best. We take care of the heavy lifting so you can stay focused on growing your business.
#### How does your fee structure work?
Firefly charges a fixed monthly fee based on your campaign’s scope. You pay Google, Facebook, or LinkedIn directly via credit card, and we act as your trusted advisor on recommended ad spend.
This transparent model means no hidden markups—we only suggest increasing spend if it’s likely to drive better results. Our productised pricing makes it easy to scale and add services as you grow. Let us know if you'd like to see our pricing.
#### Why should I choose Firefly as my SEO agency?
At Firefly, SEO is handled by seasoned specialists—not generalists—with a track record of optimising over 1,000 websites. We follow industry best practices, use leading SEO tools, and operate with proven systems to give your business a real edge. Our focus is on driving long-term, sustainable growth that puts you ahead of the competition.
#### How many keywords will we target in my SEO campaign?
Through our seo audit and onboarding process, we will carry out onpage and keyword research to find opportunities that will increase traffic, conversions and sales for your business. We select keywords that have a mixture of high search volume, high commercial intent and also mix in long-tail keyword selections that your competitors may have slept on. The mixture of keywords that we use is largely dependent on your budget, time-frame and industry we are operating in. Through our consultative approach, we will guide you through and recommend the best options for your business.
#### How long does it take to start seeing results?
The first step to seeing results is creating the plan, and analysing your current search engine results and traffic analysis. Once we have a good understanding of where we are working from, and how your website currently ranks, it’s now time to get to work. Google suggests SEO should take anywhere from 4-12 months, and our clients see results typically from month 3-6. We of course usually see some quick wins at the beginning, start ranking you for keywords and increase your traffic. However SEO is a long-term strategy that when done properly, can explode your leads and sales. We can increase your website traffic and conversions, and then keep you there.
#### What tools and technology does your team use?
Our team use a variety of world known tools including Ahrefs, MOZ, Google analytics, Google webmaster tools, SEMrush and many more.
#### What types of Google advertising are available?
Google Ads offers much more than just Search campaigns. Depending on your goals, we can also run Shopping ads to showcase your products, Display Network banner ads for broad brand visibility, and YouTube video or banner ads to engage audiences through rich media. With the right mix, you can connect with your ideal customers wherever they are online.
#### Why do I need a Google Ads agency to manage my account?
A high-performing digital agency should deliver results that more than justify your investment. At Firefly, we focus on outcomes—leads, conversions, and sales—not just clicks. Our Google Ads campaigns follow global best practices, are closely monitored, and continuously optimised to maximise your ROAS (return on ad spend).
#### How long does it take to see results from Google Ads?
Most campaigns start generating traffic right away, but it can take 1–3 months to see consistent results as data is gathered and optimisations are made. Long-term performance improves as targeting, creative, and bidding are refined.
#### How much should I spend on Google Ads each month?
Your budget depends on your goals, industry, and competition. We recommend starting with a budget that allows for meaningful data collection—often $750+ per month—and scaling based on performance. Firefly can help you model this out based on your desired leads or sales.
#### I don't use Facebook, why should my business?
With over 3.5 million users in New Zealand and more than 17 million in Australia, Facebook remains one of the most powerful digital advertising platforms. Its advanced targeting capabilities allow you to reach the right audience at the right time with the right message and offer. When managed strategically, Facebook advertising can drive high-quality traffic and deliver measurable results for your business.
#### How do you track and measure results from a Facebook or LinkedIn campaign?
Firefly installs the Meta (Facebook) Pixel on your website to accurately track user behaviour. This small piece of code links actions on your site—like form submissions or purchases—back to your Facebook ads. It helps us understand which campaigns are driving real results. Over time, as the pixel gathers more data, our campaigns become smarter, optimising towards users who are more likely to take action and convert.
#### Why should I do Facebook marketing over traditional marketing?
Facebook advertising allows you target your ideal customer persona by tapping into its vast data pool of users, interests and activity on the platform. This means you can advertise to specific interests, age, gender, device and hundreds of other targeting techniques anywhere in the world. Because you have the power to be so specific in your marketing, you can tailor your messaging to hype niche audiences to see great results that are contextual. Compared to traditional marketing which takes a one size fits all approach and creates one message to speak to all potential users.
[](https://www.fireflydigital.co.nz/)
- Solutions
- [SEO](https://www.fireflydigital.co.nz/seo-services)
- [Google Ads](https://www.fireflydigital.co.nz/google-adwords)
- [Social Media](https://www.fireflydigital.co.nz/social-media-marketing)
- [Google Ads for Small Business](https://www.fireflydigital.co.nz/google-ads-small-businesses)
- About
- [Our Team](https://www.fireflydigital.co.nz/about)
- [Auckland](https://www.fireflydigital.co.nz/digital-marketing-agency-auckland)
- [Christchurch](https://www.fireflydigital.co.nz/digital-marketing-agency-christchurch)
- [Blog](https://blog.fireflydigital.co.nz/en/firefly_blog)
- [Sitemap](https://www.fireflydigital.co.nz/sitemap)
- Auckland
- [SEO Auckland](https://www.fireflydigital.co.nz/seo-auckland)
- [Google Ads Auckland](https://www.fireflydigital.co.nz/google-ads-auckland)
- Christchurch
- [SEO Christchurch](https://www.fireflydigital.co.nz/seo-christchurch)
- Solutions
- [SEO](https://www.fireflydigital.co.nz/seo-services)
- [Google Ads](https://www.fireflydigital.co.nz/google-adwords)
- [Social Media](https://www.fireflydigital.co.nz/social-media-marketing)
- [Google Ads for Small Business](https://www.fireflydigital.co.nz/google-ads-small-businesses)
- About
- [Our Team](https://www.fireflydigital.co.nz/about)
- [Auckland](https://www.fireflydigital.co.nz/digital-marketing-agency-auckland)
- [Christchurch](https://www.fireflydigital.co.nz/digital-marketing-agency-christchurch)
- [Blog](https://blog.fireflydigital.co.nz/en/firefly_blog)
- [Sitemap](https://www.fireflydigital.co.nz/sitemap)
- Auckland
- [SEO Auckland](https://www.fireflydigital.co.nz/seo-auckland)
- [Google Ads Auckland](https://www.fireflydigital.co.nz/google-ads-auckland)
- Christchurch
- [SEO Christchurch](https://www.fireflydigital.co.nz/seo-christchurch)
**Auckland**
[0800 347 335](tel:0800347335)
Stanway Business Park,
Tower 2, 646 Great South Road,
Ellerslie, Auckland 1051
New Zealand
**Christchurch**
[0800 736 736](tel:0800736736)
1/585 Wairakei Road, Burnside,
Christchurch, 8053
New Zealand
**Melbourne**
Suite 1&2, Level 2
132 Gwynne Street,
Cremorne, VIC 3121
Australia
All Rights Reserved © 2020 Firefly Digital Ltd
- [Privacy Policy](https://www.fireflydigital.co.nz/privacy-policy/)
- [Terms & Conditions](https://www.fireflydigital.co.nz/terms-conditions)
-
-
-
-
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}, {
"@type" : "Question",
"acceptedAnswer" : {
"@type" : "Answer",
"text" : "Hiring a digital agency provides access to top-tier experts, analytics, campaign execution, and scalable strategy aligned with your business objectives."
},
"name" : "Why should I hire a Digital Marketing Agency?"
}, {
"@type" : "Question",
"acceptedAnswer" : {
"@type" : "Answer",
"text" : "Firefly operates on transparent fixed management fees. Ad platforms are paid directly by clients to ensure clarity and control."
},
"name" : "How does your fee structure work?"
}, {
"@type" : "Question",
"acceptedAnswer" : {
"@type" : "Answer",
"text" : "Firefly Digital is New Zealand’s #1 fastest growing tech company with a proven track record of delivering SEO results across hundreds of businesses."
},
"name" : "Why should I choose Firefly as my SEO agency?"
} ]
}
```
```json
{
"@context" : "https://schema.org",
"@type" : "BreadcrumbList",
"itemListElement" : [ {
"@type" : "ListItem",
"item" : "https://www.fireflydigital.co.nz/",
"name" : "Home",
"position" : 1
} ]
}
```