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      Google Ads for Small Businesses & Tradies

      Grow Smarter with Google Ads That Work for Your Business

      Whether you're a local tradie, small retailer, or service-based business, Google Ads is one of the fastest ways to generate leads and drive growth. At Firefly, we make it easy for small businesses to get real results without wasting budget.

      We’ve helped hundreds of Kiwi businesses — from electricians and builders to online stores and consultants — grow with targeted, data-driven Google Ads campaigns that reach the right customers at the right time.

      Get A Free Quote
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      Why Google Ads Is a Gam -Changer for Small Businesses

      If your customers are searching for your services on Google, that’s where you need to be. Unlike SEO or social media, Google Ads puts your business right at the top of search results—exactly when people are ready to buy.
      It’s fast, trackable, and scalable—making it ideal for small businesses who want fast traction and a strong return on investment.

       Enhance wider visibility through our broader digital marketing suite including Social Media Marketing.

      Get A Free Quote
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      Google Ads for Tradies: Get More Leads, Less Hassle

      Tradies don’t have time to waste chasing leads. With Firefly’s Google Ads for tradies, we handle everything — from strategy and keyword research to writing your ads and setting up call tracking. So when someone searches “plumber near me” or “electrician in Auckland,” your business shows up at the top.

      We work with:

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      pipes
      Builders, plumbers, electricians
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      roof-cam
      Roofers, painters, landscapers
      concrete
      HVAC, concreters, and more
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      This complements our local presence and expertise as a trusted digital marketing agency in Christchurch and Auckland.

      Simple, Scalable Google Ads Management Packages

      We offer flexible Google Ads management packages designed to suit small businesses of all sizes — whether you're just starting out or ready to scale.

      Every package includes:

      ✅ Campaign strategy & setup
      ✅ Keyword & competitor research
      ✅ Ad copywriting & creative
      ✅ Landing page recommendations
      ✅ Monthly reporting & insights
      ✅ Ongoing optimisation & A/B testing

      No lock-in contracts. Just clear deliverables, expert support, and campaigns that convert.

      View Our Packages
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      What Makes Our Google Ads Different?

      We don’t just set up ads and hope for the best. We take a strategic, data-led approach designed to maximise ROI — even with smaller budgets.

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      Targeted Keyword Strategy

      We focus on high-intent search terms your customers are already Googling.

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      Call Tracking & Lead Attribution

      Know exactly where your leads are coming from and what’s working.

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      Budget-Friendly Optimisation

      We constantly refine your campaigns to reduce cost-per-click and improve conversion rates.

      Real Results for Local Businesses

      Whether it’s a builder who doubled their enquiries or a local eCommerce store scaling their sales, our small business clients see the value of working with a team that knows how to get results.

      Get A Free Quote
      “They are experts in their fields and offer immense value through insights and optimisations”

      All members of the team we deal with are friendly, professional, go above and beyond and have so much enthusiasm for what they do and for our business. They are experts in their fields and offer immense value through insights and optimisations. We have seen a direct increase in our brand awareness and qualified enquiry from these efforts and are looking forward to continuing to work with such a dynamic team!

      Deb SwansonClassic Builders
      “We've seen a huge boost in our SEO and online traffic.”

      We switched over to Zib Digital in 2021 after working with another digital company. Since then, we've seen a huge boost in our SEO and online traffic. Katie, Gina and the Zip team are true professionals and are fantastic to work with.

      Rebecca CookeHarcourts
      “Goes above and beyond to help out with many different areas of digital.”

      We've worked with Zib Digital for a few years now, on SEO, Google Ads and Meta Ads for our business. Their service is excellent, our account manager is super onto it and goes above and beyond to help out with many different areas of digital. I would definitely recommend working with Zib Digital.

      Grace KeftAngel Delivery
      "The return on investment has been well worth it"

      VAST has been working with Zib for over 2 years and we are very impressed with their communication and the results. We have taken on their recommendations and have seen an upturn in online enquires. The return on investment has been well worth it and we have already recommended Zib to others.

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      Recognised. Certified. Trusted.

      Firefly is a trusted digital marketing agency in NZ, building credibility through certified partner status and transparent, results-oriented service.

      Fast 50
      Fast 500
      Landy Awards
      Westpac Business Awards

      Ready to work with Firefly Digital?

      We’ll help you choose the Google Ads package that fits your business, budget, and goals. Book a free strategy session and let’s chat about how we can start generating quality leads for your business — fast.

      Get A Free Quote
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      Get a free quote, Call us today on 0800 347 335

      Nicole C

      Nicole Crump

      Growth Specialist
      +64 21 898 307

      Stanway Business Park,
      Tower 2, 646 Great South Road
      Ellerslie, Auckland 1051 

      Katie McAleese

      Katie McAleese

      Growth Specialist
      +64 272 757 059

      1/585 Wairakei Road, Burnside,
      Christchurch, 8053

      Frequently Asked Questions:
      Google Ads Small Business

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      Is Google Ads worth it for small business?

      Yes — Google Ads is one of the most effective ways for small businesses to reach customers who are actively searching for what you offer. It’s cost-effective, measurable, and scalable. Even with a modest budget, you can generate quality leads and sales quickly.

      How much does Google Ads cost for a small business?

      Costs vary depending on industry, location, and competition. We recommend starting with a daily budget of $20–$50. This allows us to collect meaningful data and optimise your campaigns. Our packages typically start around $600/month—find full details on our Google Ads packages page.

      Is $20 a day good for Google Ads?

      Absolutely. A $20/day budget ($600/month) is a great starting point for many small businesses. With the right targeting, ad copy, and negative keywords, we can stretch your budget and attract high-intent clicks that convert.

      How to use Google Ads for small businesses

      Start by identifying the keywords your customers are searching. Then, create tightly focused ad groups, write clear, benefit-driven ad copy, and ensure your landing pages match the intent. Most importantly — track everything. Or let us do it all for you with one of our done-for-you packages.